Online Retail ETF - ONLN Online Retail ETF

ProShares Online Retail ETF seeks investment results, before fees and expenses, that track the performance of the ProShares Online Retail Index.

E-commerce sales are growing rapidly, as shopping goes increasingly digital. ProShares Online Retail ETF (ONLN) is the first ETF focused exclusively on retailers that principally sell online.

  • Analysts expect the growth of online retail to continue. About 10% of global retail sales today are made online, leaving tremendous room for growth. Recent data indicates that figure could double by 2030.
  • ONLN's strategy pinpoints retailers that principally sell online or through other non-store channels, such as mobile or app purchases, and separates them from those reliant on bricks-and-mortar stores.
  • Not all online retailers are created equal. ONLN focuses on the largest players in the space—iconic companies like Amazon and Alibaba, whose rise is reshaping the retail world.
  • Learn More about ProShares Retail Disruption ETFs.
  • Subscribe The U.S. Census Bureau released new quarterly e-commerce data. Get it in our Retail Disruption Quarterly Highlights.

As of 1/15/19

Description Ticker Symbol Exposure Value
(Notional + G/L)
Market Value ($) Shares/Contracts
AMAZON.COM INC AMZN - $8,356,054.40 4,990.00
ALIBABA GROUP HOLDING LTD BABA - $5,349,752.16 35,457.00
NETFLIX INC NFLX - $1,923,922.00 5,425.00
CHEGG INC CHGG - $1,640,471.92 50,152.00
GROUPON INC GRPN - $1,639,126.06 438,269.00
ETSY INC ETSY - $1,594,205.19 29,343.00
LIBERTY INTERACTIVE CORP QRTEA - $1,528,814.76 72,012.00
EBAY INC EBAY - $1,515,527.38 49,414.00
SHUTTERFLY INC SFLY - $1,466,804.37 33,573.00
WAYFAIR INC W - $1,438,370.01 15,323.00
NUTRISYSTEM INC NTRI - $1,284,311.24 29,396.00
MERCADOLIBRE INC MELI - $1,139,925.60 3,256.00
JD.COM INC JD - $967,452.25 43,481.00
VIPSHOP HOLDINGS LTD VIPS - $957,969.63 162,093.00
STITCH FIX INC SFIX - $866,205.55 41,947.00
DULUTH HOLDINGS INC DLTH - $700,220.12 29,188.00
LANDS END INC LE - $502,054.80 32,183.00
PETMED EXPRESS INC PETS - $477,130.50 20,655.00
OVERSTOCK.COM INC OSTK - $470,192.88 32,117.00
1-800-FLOWERS.COM INC FLWS - $460,715.76 35,604.00
BLUE APRON HOLDINGS INC APRN - $117,310.39 77,689.00
NET OTHER ASSETS / CASH - - $69,328.19 69,328.19

Sources: eMarketer (10% of global retail sales are online); FTI Consulting, 2017 U.S. Online Retail Forecast (projected sales growth).